Since their first business operations at the beginning of 2015, Prudentia Apartments has quickly grown into a remarkable Warsaw success story. The company’s efficient staff, reinforced by specialist subcontractors, which now manages a whole chain of apartments in Warsaw, will enlarge their business portfolio by at least 30 new units in 2017, while the first quarter of 2018 will see their expansion to other cities in Poland.
“We feel our product and perception of clients’ expectations is better than many hotels, as we may offer competitive prices for a large,comfortable accommodation, averaging 40 m sq. The well-equipped apartments with their kitchens, TV’s and superb Wi-Fi Internet cater to all of the guest’s needs. Apart from accommodation, we offer transportation, sightseeing and concierge services”, Chairman of the Board Marcin Zak says.
Although the primary targets of the company’s market strategy are business people and corporate clients, there is a visible rise in the number of stays by tourists from all over the world who come to explore all that thriving Warsaw has to offer.
Situated in different areas of Warsaw, the apartments can cater to various client needs, whether they want to be in the proximity of important financial areas, the city centre or the main hospitals, as families of patients ask to be accommodated close to their loved ones.
Polish business people, as the company’s primary customers have shown their loyalty and satisfaction with a return stay rate of over 60%. “We are looking for partnerships with companies who would send their trainees and employees on a long-term basis, with year-long bookings, and benefit from our exclusive discounts. Such deals provide peace of mind for the companies, knowing that their staff enjoys prime accommodation while ensuring substantial savings for the corporate budgets” Marcin Zakpoints out.
Marcin Zak is confident that their business will expand to other countries in Central and Eastern Europe, riding on top of the wave of demands by thousands of people across the region that are searching for a “home away from home” experience. “We have international investors who have recognised the vast potential of this market segment”, he explains, adding that “new investors are welcomed to get in touch with us to jointly explore further possibilities for growth and profit”.